SafetyFirst London
Food safety management, HACCP, fire and H&S audits, allergen controls and licensing — plus the digital compliance platform that keeps records inspection-ready.
SafetyFirst London → FirstSafety Online →
Hospitality consultancy · London · Europe · UAE
Cafés toMichelinstars.
Your on-demand general and operations manager. Strategy, sales, occupancy, events, compliance, training, marketing and custom tech — tracked in one app, delivered by people who've worked the floor.
3Regions: UK · EU · UAE
1 appAudits, training & KPIs
48hEmergency GM cover
What we do
An entire hospitality team, on demand.
Most venues don't need another full-time salary. They need the right expertise at the right moment — and someone accountable for the numbers.
Operations
On-demand GM & operations
Hands-on GM by the day, week or month — rotas, GP, labour, standards and leadership.
Growth
Sales, revenue & occupancy
Covers, RevPAR, pricing, corporate and events sales — measured weekly.
Events
Events & logistics
Private dining to brand launches — planned, staffed and delivered.
Compliance
Audits & staff training
Food safety, H&S and service training with SafetyFirst London.
Marketing
Marketing, PR & tech
Ads, PR, websites, CRMs and apps with Turn Up Agency.
One platform · a human face
Track every pound of growth from your phone.
Every engagement plugs into one performance platform — live KPIs, audit scores, training records, action plans and AI insights — with a named senior account manager on WhatsApp.
- Weekly sales, covers, GP and labour % vs target
- Audit and inspection readiness per site
- Training completion and certificates
- AI summaries of reviews, sales trends and anomalies
Live · Site 1 · This week
Revenue vs target104%
GP71.8%
Labour28.4%
Audit score96
Illustrative. Your platform shows your own live figures.
Cafésto coffee groups
Who we work with
Every corner of food, beverage & stay.
Same rigour whether you pour flat whites in Shoreditch, run a tasting menu in Mayfair, open a lounge in Dubai Marina or manage hotel F&B across Europe.
Independent cafésCoffee groupsBakeries & delisCocktail barsPubs & gastropubsLounges & nightlifeCasual diningQSR & deliveryFull-service restaurantsFine diningMichelin-starred kitchensBoutique hotelsHotel F&BServiced apartmentsEvent venuesContract cateringDark kitchensMulti-site groups
How it works
First message → measurable growth.
Message or quote
WhatsApp 07933 888352 or build an instant quote. Venue, problem, deadline.
Diagnose
We audit ops, compliance, sales and marketing, then set targets in your platform.
Deliver
GM days, training, events, campaigns or tech — whatever moves the numbers fastest.
Track & grow
Weekly KPIs, monthly reviews, a senior account manager on call.
UK
London & the UK
Same-week GM cover, audits and training across London and nationwide.
UAE · Europe
Dubai, Abu Dhabi & Europe
Openings, expansions and ops support for international venues.
Joined-up expertise
Three specialist teams. One contact.
Turn Up Agency
Marketing, paid ads, PR and promotion — plus custom websites, booking flows, CRMs, software and apps built for hospitality in London.
Turn Up Agency → Software & apps →The Hospitality Consultancy
Your on-demand general and operations manager — strategy, sales, occupancy, events, logistics, trackers and AI in one platform with a human face.
On-demand GM →Client reviews
What venues say
One number for everything F&B
Text Raphael. Get a human answer.
Staff shortage on Saturday? Inspection next week? Opening in Dubai? Message 07933 888352 on WhatsApp for every food, beverage and service need — usually answered within the hour.